June 15th, 2010 | 0 comments

Cervical Cancer, HPV, pap smear test, death, cancer, etc… words that bring fear and would rather be avoided in our everyday topic. The website thus needed to crave its path to interest & educate the visitors at the same time. It also needed to create an emotional attachment for them to be willing to share with their women friends. Objectives that are rarely achieved perfectly.
March 24th, 2010 | 2 comments

Launched on the 9th of March 2010, we are proud and excited to announce the launch of the New Furniture Design DNA website!
Furniture Design DNA is an initiative by Singapore Furniture Industry Council, launched with the aim to raise design capability, nurture design talents and accelerate business growth through various design adoption.
March 5th, 2010 | 0 comments
We’re proud to have received news that www.nets.com.sg has once again been ranked #4 in the Singapore Hitwise Awards ‘Business and Finance – IT and Internet’ industry based on monthly average market share.
February 2nd, 2010 | 0 comments
Twitter, besides being a great tool for broadcasting information, is actually also great as a channel for Customer Service. Social Media is all about conversations – listening to what’s going on, responding, participating and interacting.
Let me share with you three examples (including a little experiment) of brands using Twitter.
January 26th, 2010 | 1 comment
Have you ever wondered about the importance of website usability?
Imagine a website to be like a boutique or a café, but in our case, there will not be any sales assistants or baristas! How will you deliver excellent customer service through your website? Are your customers able to find what they seek without the help of service staff?
Website usability ensures that your customers are able to navigate through your “boutique” on their own, and to enhance their “customer” experience.