As dusk approached, ZOUK was awash in PINK on the 24th of July 2010 (Saturday), with partygoers from all walks of life pledging their support in the cause against cervical cancer.

The Oasis team was extremely stoked by the massive turnout, having poured in our heartfelt effort in the management of the entire event from scratch, from the securing of the sponsors, goodie bags, artistes, right down to the nitty gritty details of the event planning.

We thoroughly enjoyed the whole process, and if you have an event in mind and need some out-of-the-box ideas, feel free to contact Rachel at 97429085 or rachel@oasiscommunications.com.sg, and we’d be more than happy to help!

POCC Pink Party

All dolled up thanks to our kind sponsors Citigems, BYSI, Ladyfinger, Essensuals, Strip, and Muiik, our beautiful POCC ambassadors took to the stage to share their insights on the prevention of cervical cancer, and their own vaccination experiences.

Valerie of <a href=

Valerie of www.Dweam.com

Dawn of www.Monoxious.com

Dawn of www.Monoxious.com

Esther of www.the-miracle-season.blogspot.com

Esther of www.the-miracle-season.blogspot.com

Fidelis of www.theluckiestchick-.blogspot.com

Fidelis of www.theluckiestchick-.blogspot.com

Nadia of www.Nadnut.com

Nadia of www.Nadnut.com

Priscilla of www.Deadpris.com

Priscilla of www.Deadpris.com

Cassandra, our emcee for the night.

Cassandra, our emcee for the night.

Mrs. Singapore – Queen of Hope 2010, Ms. Yuan Wen Ling and Mediacorp personality Ms. Apple Hong also graced the event, sharing their personal thoughts and encouraging everyone to spread the word about the prevention of cervical cancer.

Mrs. Singapore Queen of Hope, Yuan Wenling

Mrs. Singapore Queen of Hope, Yuan Wenling

Ms. Seles Rudge, having being diagnosed with cervical cancer just a few weeks before the event, also shared her personal experience on the recovery process, and how her loved ones around her helped her to stay strong. Her story prompted many of the ladies in the audience to firm up their decision to protect themselves.

Here’s a look at some of the responses our POCC campaign has brought about: here, here, here, here, here, here, here, here, here, and here.

Of course, besides the serious message at hand, our audience was treated to a series of pole dancing performances by Acro Polates and a thrilling magic show by JC Sum and Magic Babe Ning. You can read the coverage by City News here .

Don’t forget, protect yourself, and your loved ones too!

Check out the action here:


Now, how often do you hear of something like that?

On the 24th of July 2010 (Saturday), the Oasis team was at the bustling Power Over Cervical Cancer Campaign Bazaar at ZOUK!

There was a dazzling array of stalls selling everything under the sun, from customized air brushed tee-shirts, handmade earrings, pouches, hair accessories, new and pre-loved clothes to handmade candy (from Sticky) and ice cream.

POCC Bazaar

Let’s not forget our POCC Pink stall which featured personal belongings belonging to our POCC ambassadors such as ‘Magic Babe’ Ning, Beatrice Chia, Rosalyn Lee, Sheylara, Apple Hong, Pam Oei, and many more. All proceeds from the sale of these items were donated to the Singapore Cancer Society.

Shoppers looking through the goodies at the Pink Stall.

Shoppers looking through the goodies at the Pink Stall.

Everyone shopped their hearts out for a good cause in support of the prevention of cervical cancer, and you can be sure that more POCC events will be coming your way soon!


Last week, Team Oasis was busy coordinating the exclusive blogger-only launch of the range of PHYSIOGEL products. The event saw an attendance of 41 beauty and lifestyle bloggers in Singapore eager to learn more about the new moisturiser.

It was held at Grand Park Hotel and I don’t think we’ve seen more generous clients! PHYSIOGEL gave away an awesome goodie bag worth $140 of their products in retail sizes! Check out what the lucky bloggers received:

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The pretty package!

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Isn't it full of goodies!!

Here’s an outline of the wonderful workshop:

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Clara from www.dblchin.com asking questions to speaker, Dr Mark Tang

Loads of phototaking with the cute goodie bags!

Pretty Bloggers with their goodie bags

Bloggers were split into groups for the GAMES session

They were all split into groups for GAMES session!

With games, of course there were great prizes! Valerie from www.dweam.com wins a retail sized PHYSIOGEL Shampoo!

With games, of course there were great prizes! Valerie from www.dweam.com wins a retail sized PHYSIOGEL Shampoo!

Interactive Testing Sessions

Interactive Testing Sessions

Bloggers got to sample the PHYSIOGEL range of products

Bloggers got to sample the PHYSIOGEL range of products

Camwhoring persists, of course. :)

Camwhoring persists, of course. :)

There were food!

Peggy from http://thydowager.blogspot.com and Amelia from http://aforamelia.blogspot.com/

Bloggers had their own photo taken and printed on the spot!

Bloggers had their own photo taken and printed on the spot!

How moisturised are you? Bloggers find out by getting tested!

How moisturised are you? Bloggers find out by getting tested!

At the end of the day, clients always ask us, is it really effective? What’s the ROI? But I say, just like how you would rely on word of mouth referrals for your products and services, you also need to rely on these opinion leaders in the blogosphere to help spread your brand’s message. Only this time, through social media.

Instead of paying $20K for a one time print ad that will be printed in a single day and then chucked and forgotten the next, why not consider social media marketing for a moment? That’s a huge topic to cover so let’s zoom in to blogger engagement specifically. These mini blog entries by these bloggers will be online, read over and over again by others. These are not paid reviews, neither are they advertorials. These are true opinions of people who contribute actively online. Today’s smart consumer knows the difference.

In addition to the influence these bloggers have on their own group of friends, readers, fans and followers, having all these bloggers talk about your product is really what you want online. Not only for the word of mouth ripple effects, but also to opitmize your brand on Search Engine!

Yes. Brands mentions on blogs, forums, etc etc all translate to digital footprints for the brand. For PHYSIOGEL, imagine someone typing in “Physiogel is it any good?” in search engines and finding the reviews of all these independent bloggers talking about the brand.

Can any other form of marketing do that for your brand? Food for thought. :)

Here are some blog entries by bloggers who attended this event: here, here, here, here, here, here, here and many more.

Here's a group parting shot to remember this great event by

Here's a group parting shot to remember this great event by

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Us folks at Oasis love our desserts and cakes, so you can imagine how mighty excited we were about the  launch of an entirely new foray into the market by our friends at The Patissier – Frozen mousse cakes you can DIY at home!

We are the guys behind both the website and the exclusive Bloggers’ preview event held on the 17th July, Saturday, at Hotel Re!.

Our blogger friends, such as LeRoy, Justin, Lionel & Kaiyi, Yuan & Fen, Chloe & Phoebe, Daniel, Maureen, Elaine , Clara, Priscilla, Fidelis, Esther, Nadia, Jacelyn, Cherry, and many more arrived in a flurry of excitement, whipped out their DSLRs and thinking caps (actually baker’s hats) and set about having some good ole’ DIY fun!

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Tempted? The mousse cakes are available in 3 flavours: Strawberry Delight, Mango Madness and Chocolate Dream. Our favourite is the Chocolate, with its rich chocolatey melt-in-your-mouth goodness.  Our bloggers also fell in love with the light, tangy Strawberry Dream and juicy Mango Madness…

The most amazing part? They are snap freezed to -30 degrees Celsius within 15-20 min to lock in their freshness, and don’t lose their moisture even after being frozen for months! You have to try it for yourself to know what we’re talking about! ;)

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Having  satisfied their tummies with free flow of the yummy mousse cakes and a short demonstration on cake decoration, it was time for some DIY fun! It’s easy… just let your imagination run wild!

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It’s so easy, everyone can have fun!

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Excited faces!!

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Jacelyn of Daintyflair

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Nadia of Nadnut

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Anastasia and Justin of Gourmet Estorie

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Chloe and Phoebe of The Food Chapter

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Clockwise from left to right: Priscilla, Fidelis, Esther, Nadia,  and Jacelyn

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From Left to Right: Fen, Kaiyi, Elaine, Chloe and Phoebe

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Fen and Yuan from sgdesserts

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Charlene of Charlinary

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Clara of Dblchin

To celebrate the launch of Patite Patisserie, the Trio Pack (Chocolate Dream, Mango Madness and Strawberry Delight) is available online from 16th July to 15th August for just $60 (U.P $75)! You can also buy them off the shelves at Meidi-Ya at Liang Court, perfect for your next party without the hassle of baking your own cake!

Check out our Bloggers’ take on these delicious cakes too!

The Food Chapter

Indulgence After Workout

Memoirs of Food

Miss Tam Chiak

Justin Daniel Pereira (Gourmet Estorie)

The Ice Angel

The Luckiest Chick

Nadnut

Simply Drama Queen

Dblchin

Judging Me

Cherry Love Love

01Launched on the 9th of March 2010, we are proud and excited to announce the launch of the New Furniture Design DNA website!

Furniture Design DNA is an initiative by Singapore Furniture Industry Council, launched with the aim to raise design capability, nurture design talents and accelerate business growth through various design adoption.

Furniture Design DNA serves as a perfect platform for designers to gather and interact. Here are features from the website that are not to be missed!

Furniture Design Award 2010
Working closely with SFIC, this website was launched together, hand in hand with the announcement of the annual Furniture Design Award 2010’s winners.  Furniture Design Award comprises of 3 categories: Student category, Young Designer’s Category and the Open Category.

Click here to view the rising stars of furniture design and their innovative designs.

Designers’ Corner (*Upcoming)
Furniture designers crave recognition, seek inspiration and networking opportunities while manufacturers seek new talents and new trends.

Furniture Design DNA - Designers' CornerIntroducing the Designers’ corner, a bridge between the designers and manufacturers to meet and interact. This section allows users to create a profile of their professional qualifications, contact details and most importantly, allow them to upload their designs for discussion among like-minded people.

Apart from these features, the Furniture Design DNA website definitely has more to offer! Do also check out the calender of events for more events. This is definitely an exciting year of activities that you wouldn’t want to miss!