How to increase your Twitter followers?

Most digital marketers believe the number of twitter followers they have can be equated to one’s reputation in the twitter world. I agree and disagree.

Agree because if you are able to have a large number of followers that follows you because they look forward to your tweets, you’re the man.

Disagree when you uses some kind of auto-follow software and hoping people you followed blindly will reciprocate by following back. To me, that’s a no-no. I have tried that once just to see how it works but decided it is definitely not for me.

I do have some techniques to help you increase the number of followers. No overnight miracles though. ;o)

1) Introduce yourself
Have a photo & updated bio of yourself. That’s the basic. People wants to interact with people, but a masked charactered hiding behind the screen. The only place you can do that intro on twitter is by customizing your twitter background or simply update the Bio fields with information about yourself. Never leave it blank!

2) Search and Follow prominent twitter users
Learn from prominent twitter users in your industry. See what they tweet, what they retweet. See what kind of tweets will attract more retweets.

3) Listen and engage in conversions
Just like in a real social networking event, being a newcomer to the community, you listen first. Understand the conversations that are happening and then participate. Direct message someone. Reply to someone’s questions or comment. Start a conversation and make yourself heard.

4) Retweet
Retweeting helps you get noticed too. Originator of the tweet will be appreciative when you retweet his/her tweets. You just need to make sure the content that you retweeted is relevant to your followers.

5) Tweet with photos
Photos are retweeted more than text & links. A classic example is the photo of US Airways Flight 1549 – near to half a mil views! Check out apps for mobile phones take allows you to upload photos while on the move. I uses Twitterific on my iphone.

6) Publicize your twitter account
Ensure you flash your twitter URL after a presentation, have it on your namecard and in your email signature. When you comment on someone’s blog, add the URL in too.

Need to know how we can help you in your digital marketing strategies by incorporating twitter as one of the channels? Speak to us today!